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Women's Founder Event March 26th, 2025
Welcome to the Women Founders Pitch Competition, the inaugural event of the Road to LionCage 2025 series. Scheduled for March 26, 2025, from 5 to 9 PM at Penn State Brandywine in Media, PA, this competition celebrates the innovation and leadership of women entrepreneurs. Participants will have the opportunity to pitch their groundbreaking ideas, engage in dynamic panel discussions with prominent women leaders, and connect with mentors and investors. The winner will earn an automatic entry into the grand finale, LionCage 2025, on November 14 at Penn State Great Valley. To support your preparation, we offer a range of resources, including coaching sessions, networking opportunities, and educational content designed to help you refine your pitch and business strategy.
Come Support Women Founders!
Pitch Template
The Women Founders Pitch Competition PowerPoint Template is designed to help you structure a compelling and effective pitch. While you are encouraged to adapt the design to fit your brand, the content and flow of this template closely align with the judges' scoring criteria. Each slide is strategically crafted to highlight key aspects of your business—problem, solution, market opportunity, traction, financials, and more—ensuring you deliver a clear, persuasive, and high-impact presentation. Following this structure will help maximize your chances of success while giving you the flexibility to showcase your unique vision.
Module One: Identifying & Validating Your Problem Statement
The foundation of any great pitch starts with a well-defined problem. Module One dives into the importance of ensuring your problem is real, urgent, and significant within your industry. If the judges don’t immediately grasp the problem you’re solving, they’ll spend your pitch trying to figure it out—rather than being engaged in your solution. This video will guide you through validating your problem with market research, customer feedback, and data-driven insights. Keep your problem statement clear, concise, and compelling—avoid jargon, quantify the impact, and frame it in a way that resonates with your audience. A strong problem statement sets the stage for a winning pitch!
Module Two: Crafting a Compelling Value Proposition
Module Two: Crafting a Compelling Value.
Once you've clearly defined the problem, the next step is proving why your solution is the best way to solve it. Module Two focuses on crafting a strong value proposition that clearly connects your solution to the problem—leaving no doubt in the judges’ minds that it’s both effective and executable. A winning value proposition isn’t just about having a great idea; it’s about showing why your solution stands out, is backed by data, and has real market potential. Use evidence, customer validation, and competitive analysis to prove that your approach isn’t just possible—it’s the right one. Keep it clear, concise, and compelling, ensuring the judges stay focused on your vision rather than questioning its viability.
Module Three: Understanding & Validating Your Customer
Even the best solution won’t succeed if there’s no real demand for it. Module Three focuses on the critical role of customer validation—proving that your target audience not only has the problem you’re solving but also believes that your solution is the right one. The key? Talk to as many customers as possible. The more real-world insights you gather, the stronger your case becomes. Judges want to see clear evidence that people are willing to pay for your solution, so go beyond assumptions—conduct interviews, surveys, and pilot tests to show that your idea has market demand. A well-researched customer validation process demonstrates credibility and ensures the judges stay engaged in your pitch, rather than questioning whether a market for your solution truly exists.
Module Four: Building a Viable Business Model
A great idea needs a strong business model to succeed. Module Four helps you define exactly how your business will make money and whether your revenue model is sustainable. Judges want to see that you’ve thought through the financial side—is your solution a one-time purchase, a subscription, a service-based model, or something else? Do your costs align with your pricing strategy, and will the market actually pay what you’re asking? A clear, well-researched business model shows that your idea isn’t just innovative—it’s financially viable. Be sure to use data, customer insights, and market research to validate your pricing and revenue strategy, so the judges focus on the strength of your business rather than questioning whether it can succeed.